Madison Sports Group is a leading promoter of Cycling events.

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Madison Sports Groups Headquartered In London

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Madison Sports Group is a leading promoter of Cycling events. Headquartered in London, our team has extensive experience delivering some of the world’s largest major sports events, including the Olympic and Paralympic Games, the Commonwealth Games, numerous World Cups and the Tough Mudder mass participation series. We create and deliver world class events for athletes, participants and fans all around the World.


Invented in London in 1878, Six Day racing is the ultimate in track cycling event meets entertainment:

a fast moving evening of endurance and sprint racing against the backdrop of music, entertainment and a fantastic atmosphere.

The Six Day Series in 2018/2022 made up of:

Six Day London 23-28 October 2018

Six Day Berlin 24-29 January 2019

Six Day Copenhagen 31 January – 5 February 2019

Six Day Melbourne 7-9 February 2019

Six Day Manchester 22-24 March 2019

Six Day Brisbane 12-14 April 2019

Six Day Berlin 28 June 03 July 2022

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Madison Sports Group has an exceptionally talented team of individuals who have put on some of the largest and most complex sporting events globally. I have no doubt that they will deliver innovative cycling events around the World.


I am working closely with Madison Sports Group as they bring Six Day Racing back to the UK. I have been incredibly impressed with their vision for the sport and their approach to create the best cycling events in the World. I have no doubt that they will deliver groundbreaking events for athletes and fans alike, helping to take the sport to the next level.


Madison Sports Group is a smart, savvy, cool company with a genuine and warm company culture. People are truly collaborative and really care about one another. Our leadership team drives behaviors that make the company a special and great place to work!

– Human Resources in Wilton, CT

Madison Sports Groups is the premier sports training center in London. Lots of cages and indoor dirt pitching mounds. It is the place to be if you are serious about your game!

– Chris Maloney/ First Base Coach St. Louis Cardinals

Madison Sports Groups is a great facility with an outstanding staff. Not only is it a great place for learning and development, but the staff does a good job of helping college coaches identify and evaluate prospective student athletes.

– Clay Smith, Co-Lin Baseball Head Coach


Address :


85 Great Portland Street | London | W1W 7LT
+44 (0) 20 3598 8550

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